Mental Health Action Day logo

As Covid-19 has upended our daily lives, mental health struggles have skyrocketed but help-seeking and action-taking for mental health has not kept pace.

Mental Health Action Day is here to help everyone take #MentalHealthAction together.

Outreach + Press

Please reach out to other organizations, companies, individuals or community groups in your network to join us in activating on Mental Health Action Day.

Outreach Briefs

Here are simple 1-page guides to help you find out more and get your community involved.

Press

Mental Health Action Day is an open source movement. We encourage partners to share their excitement with the press and promote their own activities and partnerships leading up to May 20th.

Shareable Resources

Use these resources on your digital and social media channels to mark Mental Health Action Day and encourage others to participate by taking action and supporting each other. Don't forget to use the hashtag #MentalHealthAction!

Video

Please download the video file(s) you want to use and post on your own digital platforms. (There is a download button on the right-hand side of each link.)

These are all Mental Health Action Day branded and for use by any partner organization. They are available in 3 formats and in 10 second and 20 second versions.

Sample Posts

Don't forget to use the hashtag #MentalHealthAction

Promote resources that empower and enable your community to take action on their mental health. You can point to resources you already have, partner resources, or the Mental Health Is Health website powered by MTV.

Employee Communications

Use these templates to highlight Mental Health Action Day and the steps your organization is taking to support the mental health of its employees.

Newsletter Blurb

If you communicate with your community via a newsletter, please consider including information about Mental Health Action Day in your next issue.

Do's and Don'ts

Mental health can be a tough topic to talk about. Here are some basic guidelines to make sure you encourage and empower your audience to take action.

  • Encourage and empower your community to take #MentalHealthAction in whatever way feels right for them. That can mean taking time to connect with themselves, connecting with a friend or family member, practicing yoga, meditation or other self-calming activities, finding a support group or therapist. Or it can mean taking an action to support systemic change that improves mental health access and equity.  There are many ways to encourage people to take mental health action and improve overall well-being. 
  • Highlight free and easily accessible resources. Remember that therapy, telehealth options and support groups are not easily accessible for everyone. Highlight actions that are free and open to all including setting aside time for self-calming activities, taking an action to expand equity and access to mental health services, or direct them to a Mental Health Action Day partner that provides free resources. 
  • Encourage people to share their stories. End the stigma and support the demystification of mental health action-taking by encouraging your audience to share their experience and what works for them through social media, text messages, and other communications that reach their community on Mental Health Action Day. 
  • Find local or community-specific and culturally competent partners to amplify. Partner with mental health organizations that can support your community with the most targeted and appropriate resources. 
  • Emphasize that mental health is a part of overall health. Remind people that, just as there are things they do to take care of their physical health, there are things they can do to take care of their mental health. 
  • Encourage your community to create space to listen. Use language that promotes meeting people where they are and that allows them to share their personal experience without interruption or judgement.
  • Ask your audience to invite others to join them in taking action. Encourage them to share out Mental Health Action Day partner resources or if you don’t already have one in mind, our upcoming resource hub: Mental Health Is Health. 
  • Use inclusive language that promotes the importance of mental health and encourages a shared understanding of mental health. 
  • Don’t focus only on specific mental health conditions. Focus instead on the full spectrum of mental health journeys and that everyone has mental health that they need to take care of.
  • Don’t ask people to do anything that is uncomfortable for them. Don’t ask your audience to share anything with friends, family, co-workers or online that they’re not comfortable sharing.
  • Don’t reinforce or overstate stigma. Watch out for narratives that overemphasize stigma, judgment, or mistreatment toward people with mental health challenges, which can prevent viewers from speaking up if they are struggling. 
  • Don’t share potentially harmful details. Avoid unintentionally providing information or reinforcing misconceptions that could make someone engage in similar behaviors.
  • Don’t define people by their conditions and avoid words like “suffering” or “victim.” Instead emphasize people are “living with” conditions like depression and anxiety. The person may not be "suffering" all the time from a mental health condition.
  • Don’t lean into stereotypes. Be mindful of stereotypes when depicting mental health storylines and aim for authenticity over tropes.
  • Portray a range of experiences. Expand depictions of mental health to reflect the full continuum of experiences — from thriving to coping to struggling.
  • Diversify representation. Tell stories of diverse communities to help action-takers from all backgrounds feel seen and take action. 
  • Spotlight effective support from friends and family members. Elevate stories of friends and family who are supportive — or eventually become supportive — to make taking action less scary. 
  • Depict effective, realistic action-taking. Show realistic portrayals of effective therapeutic treatments to help lessen fear and misconceptions and make viewers more likely to seek help.
  • Highlight the power of coping skills and self-care. Minimize depictions of self-care that make it seem like an indulgence or luxury only for those who can afford it.
  • Represent the complex causes of mental health challenges. Portray the range of factors that contribute to mental health challenges to better equip viewers to support themselves and the people they care about.

Print Resources

If you have the opportunity to share print materials for Mental Health Action Day, use these design templates to print a 4x6” postcard or 11x 17” poster, complete with a QR code directing to the MentalHealthisHealth.us resource page.

Brand Guide

Mental Health Action Day is open source. If you are making your own graphics feel free to use these resources to make sure it's consistent with other partners' materials.

Zoom Backgrounds

Add a Mental Health Action Day Zoom background to your daily meetings to build awareness with clients and partners about the upcoming day.

GIFs

Don't forget to use the hashtag #MentalHealthAction

May Mental Health

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Mental Health Stars

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Mental Health

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Mental Health

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Mental Health

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Mental Health

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#N/A

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Mental Health

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Mental Health

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Mental Health

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Mental Health

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French Health

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Mental Health

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May Mtv

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Mtv Health

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Mental Health Action Day

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May Mental Health

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mtv,drugs,mental health,drug,pills,sober,addiction,arielnwilson,mental health awareness,sobriety,meds,intervention,dont do drugs,opioids,national recovery month,mtvmentalhealth,recoverymonth,it works if you work it,keep coming back

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Mental Health

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Happy Spongebob Squarepants

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Mental Health Flowers

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Mental Health

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Mtv Hearts

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Act Now Mtv

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Mtv Health

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Mtv Health

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Mtv Health

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Mtv Health

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Be Kind To Yourself Mtv

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Mtv Health

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Mtv Hearts

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Mtv Heart

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Mtv Puzzle

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Happy Mtv

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Mtv Flowers

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Growing Mtv

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Mtv Love

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Mental Health Flowers

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Mental Health Flowers

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Mental Health

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Mental Health

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Mental Health Stars

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Mental Health Stars

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Mental Health Flowers

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Breathe Mental Health

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Journaling Mental Health

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Mental Health Rainbow

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Mental Health Heart

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Communicate Mental Health

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Mental Health

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Mental Health Coffee

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Mental Health Hello

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Mental Health

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Mental Health

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Normalize Mental Health

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Mental Health Love

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Mental Health

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Mental Health

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Happy Mental Health

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Unwind Mental Health

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Normalize Mental Health

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Mtv Heart

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Mtv Time

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Reach Out Mtv

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Communicate Mtv

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Mtv Orange

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Mtv Health

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Mtv Health

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Mtv Love

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Mtv Love

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Mtv Sun

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Listen Mental Health

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Mtv Water

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Be Human Mental Health

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Mtv Love

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Communicate Mtv

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Mtv Gold

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Mtv Pink

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Flying Mtv

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Happy Mtv

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Mtv Stars

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Refuel Mtv

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Rooting Mtv

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Mtv Health

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Mtv Health

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Mtv Man

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Reach Out Mental Health

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Mental Health

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Mental Health Stars

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Rotating Mental Health

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Mental Health

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Creative Jam Art

Don't forget to use the hashtag #MentalHealthAction

Creative Jam GIFs

love,heart,health,mtv,care,self care,self love,mental health,breathe,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,xioceo,do something for your mental health today

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flowers,health,mtv,wellness,self care,self love,mental health,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,annick,creativejam,be kind to yourself,mind wellness

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health,mtv,care,self care,self love,mental health,breathe,growth,kindness,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,nicholejs,today is a great day to take a first step

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community,health,mtv,care,self care,self love,mental health,equality,healthcare,patience,health care,togetherness,equal,pablo4medina,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,none of us are well until all of us are

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smile,health,mtv,wellness,self care,self love,mental health,growth,smiles,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,annick,creativejam,mind wellness,invest in your mental health

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community,health,mtv,care,self care,self love,mental health,equality,healthcare,patience,health care,togetherness,equal,pablo4medina,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,none of us are well until all of us are

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health,mtv,care,self care,self love,mental health,inside,healthcare,patience,health care,third eye,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,erinillustrates,look inside yourself

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health,mtv,support,talk,care,self care,self love,mental health,communication,healthcare,patience,connection,health care,mental health action day,mental health care,mentalhealthactionday,mhad,annick,creativejam,lets talk it out

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health,mtv,care,self care,well,self love,mental health,healthcare,patience,health care,brittdoesdesign,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,health wellness,none of us are well until all of us are well

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health,mtv,wellness,care,self care,self love,mental health,healthcare,black girl magic,patience,health care,mental health action day,mental health care,mentalhealthactionday,bipoc,mhad,creativejam,health wellness,imagine wellness,signeswanart

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health,help,mtv,care,self care,self love,mental health,breathe,kindness,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,inkusdingus,creativejam,asking for help is a sign of strength

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health,mtv,care,self care,self love,mental health,fist,healthcare,patience,health care,social justice,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,slugbugg,mental health is a social justice issue

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love,heart,health,mtv,care,self care,self love,mental health,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,corrieliotta,mhad,creativejam,begin your mental health journey

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health,mtv,self care,self love,mental health,kindness,healthcare,patience,connection,health care,brittdoesdesign,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,be kind to yourself

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health,mtv,sign,self care,mental health,protest,breathe,kindness,patience,health care,social justice,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,marylikespostcards,mental health is a social justice issue

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love,heart,health,mtv,plant,care,self care,self love,mental health,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,greenbaynes,you are blooming

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health,mtv,care,self care,self love,mental health,breathe,kindness,healthcare,breathing,patience,health care,inhale,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,natsumeono,pause inhale exhale breathe

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flower,flowers,health,mtv,wellness,self care,self love,mental health,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,evanweselmann,creativejam,mind wellness,help others grow

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sad,angry,health,mtv,care,self care,self love,lonely,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,judithsamper,creativejam,its okay to feel

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love,heart,health,mtv,care,self care,self love,mental health,growth,healthcare,i see you,patience,health care,seen,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,mmarasco

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health,mtv,comics,together,care,self care,self love,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,ljamalwalton,antivillian,youre not alone in feeling this

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health,mtv,care,self care,self love,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam

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heart,health,mtv,care,self care,self love,mental health,breathe,growth,kindness,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,be kind to yourself,hidekund

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love,heart,health,mtv,care,self care,self love,mental health,breathe,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,chagatha,dont believe everything you think

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health,mtv,hands,together,care,self care,self love,mental health,equality,healthcare,patience,health care,take care,equal,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,violet tobacco

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heart,health,mtv,care,self care,self love,mental health,breathe,growth,kindness,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,evanweselmann,creativejam,take your mind for a walk

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love,heart,health,mtv,care,self care,self love,mental health,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,corrieliotta,mhad,creativejam,mental health education matters

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flowers,health,mtv,call,self care,self love,mental health,growth,healthcare,patience,health care,brittdoesdesign,mental health action day,mental health care,mentalhealthactionday,mhad,i hear you,creativejam,health reminders,im calling because i need some h

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moon,health,mtv,care,self care,self love,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,say no,creativejam,its okay to say no

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health,mtv,talk,care,self care,self love,mental health,communication,healthcare,patience,connection,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,slugbugg,lets talk about mental heatlh

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health,mtv,care,self care,self love,mental health,growth,healthcare,patience,connection,health care,thrive,heysp,mental health action day,mental health care,mentalhealthactionday,heroic,mhad,creativejam,when we connect we thrive

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school,health,mtv,education,care,self care,self love,mental health,healthcare,patience,health care,chalkboard,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,mental health education,every child deserves mental health educ

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health,mtv,brain,wellness,care,self care,self love,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,evanweselmann,creativejam,imagine wellness

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health,mtv,peace,care,self care,self love,mental health,chaos,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,yambetam,choose peace over chaos

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health,mtv,care,self care,self love,mental health,healthcare,patience,health care,jefcaine,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,first step,today is a great day to take a first step,mental steps

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health,mtv,support,care,self care,self love,mental health,breathe,healthcare,breathing,patience,connection,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,jeremyspeedschwartz,pause and breathe

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love,heart,health,mtv,care,self care,self love,mental health,breathe,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,jeremyspeedschwartz,its okay to feel

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health,mtv,plants,self care,hugs,self love,mental health,healthcare,patience,connection,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,be kind to yourself,yetiglesias

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love,community,health,mtv,care,self care,self love,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,you are loved,mhad,creativejam,disastrish,just in case you need this today,just in case your

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bird,health,mtv,care,self care,self love,mental health,breathe,healthcare,breathing,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,pollination,creativejam,pause and breathe,emichen88

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health,mtv,education,care,self care,self love,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,annick,creativejam,mental health education,mental health education matters,education matters

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health,mtv,draw,brain,feelings,emotions,care,self care,self love,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,zacharysweets,draw your feelings

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smile,health,mtv,wellness,self care,self love,mental health,growth,smiles,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,lets talk about it,mind wellness,samcambamgrams

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heart,health,mtv,plant,care,self care,self love,mental health,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,louisabertman,you are blooming,celebrate your mental health

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health,help,mtv,care,self care,self love,mental health,healthcare,patience,health care,black man,mental health action day,mental health care,mentalhealthactionday,bipoc,mhad,creativejam,louisabertman,seek help,help not handcuffs

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love,health,mtv,care,self care,self love,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,xioceo,mental care,everyone deserves mental healthcare

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health,mtv,social,brain,self care,self love,mental health,justice,healthcare,patience,health care,social justice,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,adjahanbin,mental health is social justice

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love,health,mtv,care,self care,self love,mental health,enough,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,you are enough,creativejam,chagatha

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flowers,health,mtv,call,self care,self love,mental health,growth,healthcare,patience,health care,brittdoesdesign,mental health action day,mental health care,mentalhealthactionday,mhad,i hear you,creativejam,health reminders,im calling because i need some h

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love,heart,health,mtv,plant,care,self care,self love,mental health,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,mmarasco,if you need me i am here

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moon,health,mtv,care,present,self care,self love,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,here for you,mhad,greenbaynes,creativejam,im here for you youre here for me

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health,mtv,education,care,self care,self love,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,brandnhucreative,creativejam,health education,mental education,every child deserves mental he

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sleep,health,mtv,plants,care,self care,self love,mental health,growth,journal,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,greenbaynes,creativejam,make your own mental health toolkit

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flowers,health,mtv,wellness,self care,self love,mental health,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,mind wellness,jessicashihart

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health,mtv,brain,self care,self love,mental health,breathe,growth,healthcare,breathing,pause,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,pause and breathe

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heart,health,mtv,leaf,care,self care,self love,mental health,breathe,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,brandnhucreative,creativejam,healthy boundaries lead to healthy mindsets

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love,heart,health,mtv,care,self care,self love,mental health,breathe,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,annick,creativejam,therapy helps

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flowers,health,mtv,brain,wellness,self care,self love,mental health,growth,healthcare,patience,health care,jefcaine,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,mind wellness,thoughts are not facts

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health,mtv,wellness,care,self care,well,self love,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,mental wellness,creativejam,imagine wellness,nicholjs

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health,mtv,garden,leaf,care,self care,self love,mental health,breathe,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,ashstateresa,create opportunity for growth

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love,heart,health,mtv,care,self care,self love,mental health,breathe,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,judithsamper,creativejam,if you need me i am here

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health,mtv,education,care,self care,self love,mental health,healthcare,circles,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,mental health education,disastrish,invest in mental health education

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health,mtv,care,self care,self love,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,boundaries,mhad,say no,judithsamper,creativejam,say yes to say no

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health,mtv,plants,care,self care,self love,mental health,growth,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,ashstateresa,mental care,mental health is important

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love,health,mtv,plant,garden,care,self care,self love,mental health,growth,healthcare,patience,health care,watering,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,yetiglesias

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health,mtv,care,self care,change,self love,mental health,healthcare,patience,health care,mental health action day,mental health care,mentalhealthactionday,systems,mhad,creativejam,jeremyspeedschwartz,change the systems that serve us

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mtv,mental health,vidhyan,mental health action day,mhad,creativejam

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flowers,health,mtv,brain,self care,self love,mental health,growth,healthcare,patience,health care,jefcaine,mental health action day,mental health care,mentalhealthactionday,mhad,creativejam,mental health is health,strong mind,strong brain

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love,new,health,mtv,garden,care,self care,self love,mental health,healthcare,patience,health care,brittdoesdesign,mental health action day,mental health care,mentalhealthactionday,bipoc,mhad,creativejam,try something new

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